Promoting Mental Wellbeing: Young Adults’ Experience on TikTok during the COVID-19 Pandemic Lockdown in Nigeria

Authors

  • Silas Udenze University of Abuja, Nigeria
  • Chinwe Elizabeth Uzochukwu Nnamdi Azikiwe University, Awka, Nigeria

DOI:

https://doi.org/10.31211/interacoes.n40.2021.a1

Keywords:

Social Media, TikTok, Short Videos, Isolation, COVID-19

Abstract

From the last quarter of 2019, the world witnessed the emergence of the COVID -19 virus that shook it to its knees, and Nigeria is not an exception. While countries were struggling with strategies on how to manage the virus, the lockdown option became paramount. During the period of the lockdown in Nigeria, most persons, especially young people, could not visit places of their choice. Hence, social media became their source of solace. This study examines the experiences of young adults in using TikTok to minimise the negative effect of isolation during the COVID-19 lockdown in Nigeria. The authors interviewed ten young persons between the ages of 19 to 31. A thematic analysis of the interviews using Braun and Clark (2006) steps for conducting thematic analysis revealed four overarching themes that describe the participants' experiences on TikTok during the lockdown. Prominent among the themes, the study uncovered how TikTok short videos  excelled  in  impacting  the  research participants therapeutically;  easing  boredom,  and  impacting positively on their mental health. The present study suggests that TikTok short videos could be a phenomenon  that  could  be  adopted  by  individuals  or  even  health  professionals,  especially psychotherapists  in  managing  or  treating  patients  in  similar  situations  like  the  COVID-19 compulsory lockdown.

References

Adler, P. A., & Adler, P. (1998). Peer power: Preadolescent culture and identity. Rutgers University Press.

Akram, A., & Kumar, R. (2017). A study on positive and negative effects of social media on society. International Journal of Computer Sciences and Engineering, 5(10), 347-352.

Anderson, K. E. (2020). Getting acquainted with social networks and apps: it is time to talk about TikTok. Library Hi Tech News.

Baker, S. E., & Edward, S. (2012). National centre for research methods review paper: How many qualitative interviews is enough? Retrieved from http://eprints.ncrm.ac.uk/2273/4/how_many_interviews.pdf

Baecker, R., Sellen, K., Crosskey, S., Boscart, V., & Neves, B. B. (2014). Technology to reduce social isolation and loneliness. In Proceedings of the 16th international ACM SIGACCESS conference on Computers & accessibility (ASSETS ‘14). Association for Computing Machinery, New York, NY, USA, 27–34. https://doi.org/10.1145/2661334.2661375

Boyatzis, R. E. (1998). Transforming qualitative information: Thematic analysis and code development. Sage.

Brandtzaeg, P. B., & Heim, J. (2009). Why people use social networking sites. In A. A. Ozok & P.Zaphiris (Eds.), Online Communities, LNCS 5621, pp. 143–152. Springer-Verlag.

Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative Research in Psychology, 3, 77-101.

Bresnick, E. (2019). Intensified play: Cinematic study of TikTok mobile app. Retrieved from www.researchgate.net/publication/335570557_Intensified_Play_Cinematic_study_of_TikTok

Cheng, N., & Dong, K. (2018). Knowledge communication on social media: a case study of Biomedical Science on Baidu Baike. Scientometrics, 116, 1749–1770. https://doi.org/10.1007/s11192-018-2828-1

Deng, Z., Hong, Z., Zhang, W., Evans, R., & Chen, Y. (2019). The effect of online effort and reputation of physicians on patients’ choice: 3-wave data analysis of china’s good doctor website. Journal of Medical Internet Research, 21(3), e10170. https://doi.org/10.2196/10170

Dzogang F., Goulding, J., Lightman S., & Cristianini, N. (2017). Seasonal variation in collective mood via Twitter content and medical purchases. In N. Adams, A. Tucker, D. Weston (eds.), Advances in intelligent data analysis XVI. IDA 2017. Lecture Notes in Computer Science, vol. 0584. Springer.

Eisner, E. (1999). Does experience in the arts boost academic achievement? The Clearing House, 72(3), 143-149.

Ellison, N., Steinfield, C., & Lampe, C. (2007). The benefits of Facebook “friends:” social capital and college students’ use of online social network sites. Journal of Computer-Mediated Communication 12 (4), 1143–1168. https://doi.org/10.1111/j.1083-6101.2007.00367.x.

Glazzard, J., & Stones, S. (2019). Social media and young people’s mental health. https://doi.org/10.5772/intechopen.88569

Heldman, A. B., Schindelar, J., & Weaver, J. B. (2019). Social media engagement and public health communication: Implications for public health organizations being truly “social”. Public Health Review, 35(13), 1-18. https://doi.org/10.1007/BF03391698

Holloway, I., & Todres, L. (2003). The Status of Method: Flexibility, Consistency and Coherence. Qualitative Research, 3(3), 345–357. https://doi.org/10.1177/1468794103033004

Katz, E., Blumler, J. G., & Gurevitch, M. (1973). Uses and gratifications research. The Public Opinion Quarterly, 37(4), 509–523.

Klug, D. (2020). “It took me almost 30 minutes to practice this”: Performance and production practices in dance challenge videos on TikTok. Paper to be presented at NCA 106th Annual Convention: Communication at the Crossroads, November 19-22, 2020, Indianapolis. Retrieved from https://www.researchgate.net/publication/342852115

Lad, H. (2017). The positive and negative impact of social media on education, teenagers, business and society. International Journal of Innovative Research in Science, Engineering and Technology, 6(10), 19652-19657

Liu, G., Gao, P., Li, C.Y., & Zhang, Z. (2019). Research on the influence of social media short video marketing on consumer brand attitude. Advances in Social Science, Education and Humanities Research, 336, 784-789.

Lu, X., & Lu, Z. (2019). Fifteen seconds of fame: A qualitative study of Douyin, A short video sharing mobile application in China. In International Conference on Human-Computer Interaction, 233-244. Springer.

MarieleSPT (2019). What is TikTok and what is it for? The app that is changing social networks. Retrieved from https://www.40defiebre.com/que-es-tiktok

Miles, M. B., & Huberman, A. M. (1994). Qualitative data analysis: An expanded sourcebook (2nd ed.). Sage.

Most Popular Lockdown Apps (2020). Retrieved from https://mobile.asda.com/scoop/most-popular-lockdown-apps

O’Keeffe, G. S., & Clarke-Pearson, K. (2011). The impact of social media on children, adolescents, and families. Pediatrics, 127(4), 800–804. https://doi.org/10.1542/peds.2011-0054

Oliver, M., & Nabi, R. (n.d.). The Sage Handbook of Media Processes and Effects. Retrieved from https://books.google.com/books?id=pdJ_CgAAQBAJ&printsec=frontcover&source=gbs_ge_summary_r&cad=0#v=onepage&q&f=false

Patton, M. Q. (1990). Qualitative evaluation and research methods (2nd ed.). Newbury Park.

Peirce, K. (2007). Uses and gratifications theory. In Encyclopedia of Children, Adolescents, and the Media, 2, 841-843. Sage. Retrieved from http://go.galegroup.com/ps/i.do?id=GALE%7CCX3470400454&v=2.1&u=psucic&it=r&p=GVRL&sw=w&asid=c5074e498be9ec0f170f115e3d9f52e5

Perse, E. (2014). Uses and Gratifications. Retrieved from http://www.oxfordbibliographies.com/view/document/obo-9780199756841/obo-9780199756841-0132.xml

Peshkin, A. (1988). In search of subjectivity—One’s own. Educational Researcher, 17, 17-21.

Phua, J., Jin, S., & Kim, J. (2017). Uses and gratifications of social networking sites for bridging and bonding social capital: A comparison of Facebook, Twitter, Instagram, and Snapchat. Computers in Human Behavior, 72(72), 115-122. https://doi.org/10.1016/j.chb.2017.02.041

Przybylski, A. K., Murayama, K., Dehaan, C. R., & Gladwell, V. (2013). Motivational, emotional, and behavioural correlates of fear of missing out. Computers in Human Behavior, 29(4), 1841–1848. https://doi.org/10.1016/j.chb.2013.02.014

Richter, J.P., Muhlestein, D.B., & Wilks, C.E. (2014) Social media: How hospitals use it, and opportunities for future use. Journal of Healthcare Management, 59, 447–460.

Sampasa-Kanyinga, H., & Lewis, R.F. (2015). Frequent use of social networking sites is associated with poor psychological functioning among children and adolescents. Cyberpsychology, Behavior and Social Networking, 18(7), 380-385. https://doi.org/10.1089/cyber.2015.0055

Singh, M. M., Mohammad, A., & Sherry, S. (2017). Social media usage: positive and negative effects on the lifestyle of Indian youth. Iranian Journal of Social Sciences and Humanities Research, 5(3), 57-72.

Strapagiel, L. (2019). How TikTok made “Old town road” become both a meme and a banger”, Buzzfeed News, Retrieved from https://www.buzzfeednews.com/article/laurenstrapagiel/tiktok-lil-nas-x-old-town-road

Tengilimoglu, D., Sarp, N., Yar, C. E., Bektaş, M., Hidir, M. N., & Korkmaz, E. (2017). The consumers’ social media use in choosing physicians and hospitals: the case study of the province of Izmir. The International Journal of Health Planning and Management, 32(1), 19–35. https://doi.org/10.1002/hpm.2296

Tiggeman, M., & Slater, A. (2013). The internet and body image concerns in preteenage girls. The Journal of Early Adolescents, 34(5), 606-620. https://doi.org/10.1177/0272431613501083

Tuckett A. G. (2005) Applying thematic analysis theory to practice: A researcher’s experience, Contemporary Nurse, 19(1-2), 75-87, https://doi.org/10.5172/conu.19.1-2.75

Udenze, S., & Ugoala, B. (2019). Building and constructing identity on WhatsApp: a netnographic approach. World of Media: Journal of Russian Media and Journalism Studies, 4, 49-69. Faculty of Journalism, Lomonosov Moscow State University.

Udenze, S., & Oshionebo, B. (2020). Investigating WhatsApp for collaborative learning among undergraduates. Üsküdar University, Turkey, Faculty of Communication Academic Journal, Etkileşim, 5, 24-50.

Udenze, S. (2021). Social media in Nigeria’s politics. In S. Aririguzoh (ed.) Global Perspectives on the Impact of Mass Media on Electoral Processes. IGI Global Wearesocial. digital 2019 q2 global digital statshot. Retrieved from http://wearesocial.cn/blog/2019/04/28/digital-2019-q2-global-digital-statshot/

Wells, M., & Mitchell, K. J. (2008). How do high-risk youth use the Internet? Characteristics and implications for prevention. Child Maltreatment, 13(3), 227-234. https://doi.org/10.1177/1077559507312962

Wearesocial.(2019). Global Digital Report. https://wearesocial.com/global-digital-report-2019

Xu, L., Yan, X., & Zhang, Z. (2019). Research on the causes of the “TikTok” app becoming popular and the existing problems. Journal of Advanced Management Science, 7(2), 59-63.

Yang, S., Zhao, Y., & Ma, Y. (2019). Analysis of the reasons and development of short video application—Taking TikTok as an example. Proceedings of the 9th International Conference on Information and Social Science (ICISS 2019), Manila, Philippines, 12–14 July 2019.

Yanitsa, B. (2020). Which apps benefitted most from Covid-19? Retrieved from https://www.mobileworldlive.com/blog/blog-which-apps-benefitted-most-from-covid-19/

Yeboah, J., & Ewur, G. D. (2014). The impact of WhatsApp messenger usage on students’ performance in tertiary institutions in Ghana. Journal of Education and Practice, 5(6), 157-164.

Zamir, S., Hennessy, C. H., Taylor, A. H., & Jones, R. B. (2018). Video-calls to reduce loneliness and social isolation within care environments for older people: an implementation study using collaborative action research. BMC geriatrics, 18(1), 62. https://doi.org/10.1186/s12877-018-0746-y

Zhang, W., Deng, Z., Evans, R., Xiang, F., Ye, Q., & Zeng, R. (2018). Social media landscape of the tertiary referral hospitals in China: Observational descriptive Study. Journal of Medical Internet Research, 20, e249.

Zhu, C., Xu, X., Zhang, W., Chen, J., & Evans, R. (2019). How Health Communication via Tik Tok Makes a Difference: A Content Analysis of Tik Tok Accounts Run by Chinese Provincial Health Committees. International journal of environmental research and public health, 17(1), 192. https://doi.org/10.3390/ijerph17010192

Downloads

Published

2021-06-30

How to Cite

Udenze, S., & Uzochukwu, C. E. (2021). Promoting Mental Wellbeing: Young Adults’ Experience on TikTok during the COVID-19 Pandemic Lockdown in Nigeria. Interações: Sociedade E As Novas Modernidades, (40), 9–28. https://doi.org/10.31211/interacoes.n40.2021.a1

Issue

Section

Articles